Recruiting Coordinator

The Recruiting Coordinator at the University of Richmond serves as the primary point of contact for prospective Professional Education students. The role supports enrollment growth by managing inquiries, using the School’s CRM to advance prospects, collaborating with internal teams on outreach plans, and representing the program through events and partnership development.

Location and Schedule

• Location: Richmond, VA (onsite)
• Schedule: University of Richmond office hours 8:30am to 5pm, Monday to Friday (38.75 hours per week)
• Event coverage: Evenings and weekends as needed for special events

Compensation

• Salary: USD 43,867 to 58,136 per year
• Salary Exempt Grade: 5

Key Responsibilities

• Act as the primary point of contact for individuals interested in Professional Education programs; manage the departmental email inbox; and respond to or route phone, email, and in-person inquiries in a timely, professional, and helpful manner.
• Build and maintain detailed knowledge of the Professional Education portfolio to answer questions, recommend appropriate programs, and create and deliver presentations and other informational resources.
• Collaborate with Senior Program Managers, the Associate Dean of Enrollment Management and Admissions (ADEMA), and the Marketing & Engagement team to develop and execute enrollment and outreach plans, expand the prospective student pool, and identify new recruitment opportunities.
• Engage and guide prospective students through phone, email, individual meetings, presentations, information sessions, and other outreach activities; use the School’s CRM (Slate) to document, track, and advance prospective students through the enrollment process.
• Represent SPCS and the University at community and educational events, employment fairs, professional conferences, and other recruitment and outreach opportunities throughout the Richmond region, the Commonwealth, and beyond.
• Track and report on enrollment and engagement activities and the effectiveness of recruitment strategies; recommend improvements; maintain related SOPs; and provide additional enrollment and engagement support as directed.
• Develop and maintain a process and pipeline for researching and identifying potential partnership targets, including businesses, employers, educational institutions, professional associations, and community organizations.
• Manage initial inbound and outbound partnership outreach, conduct preliminary conversations to understand organizational needs, and assess alignment with Professional Education capabilities.
• Track partnership prospects, activities, and outcomes; transition qualified opportunities to Senior Program Managers and/or the Director of Professional Education for relationship development, program design, and implementation.
• Support enrollment-focused communications to prospective, current, and former students in collaboration with Senior Program Managers and the Marketing & Engagement team.
• Provide program updates and changes to the Marketing & Engagement team; review prospective student questions, feedback, interests, and inquiry trends.
• Provide program knowledge and prospective student insights to support print materials, digital advertising, email campaigns, presentations, and social media content.
• Support outreach through professional associations, employers, educational institutions, alumni, and community organizations; identify opportunities to increase Professional Education visibility.
• Plan, coordinate, and support campus, community, organization-specific, and virtual events; serve as a point of contact for vendors, venues, professional organizations, and partner organizations, coordinating logistics, materials, staffing, and technology.
• Evaluate and report on event effectiveness as an enrollment and engagement strategy.
• Assist Program Managers with program administration, instructor communication, and student support; coordinate logistics for classes, orientations, instructor trainings, graduations, and other program activities.
• Provide basic classroom technology and logistical support to instructors and help prepare and distribute program materials and student communications.
• Identify and recommend processes, tools, and practices to improve the student experience, enrollment processes, or departmental efficiency, and provide additional program support as directed.

Required Education

• Bachelor’s degree required

Qualifications

• Understanding of the operations and processes of higher education
• Strong organizational, project management, and follow-through skills
• Ability to quickly develop and maintain detailed knowledge of a broad portfolio of Professional Education programs
• Strong interpersonal and relationship-building skills
• Strong written and verbal communication skills and public speaking skills
• Ability to conduct proactive outreach and develop new prospective student and partnership opportunities
• Ability to communicate educational opportunities effectively
• Ability to manage multiple priorities, inquiries, projects, and events simultaneously
• Ability to analyze enrollment, inquiry, engagement, and outreach data to improve strategies and processes
• Ability to work independently while collaborating across program, marketing, administrative, and leadership teams

Preferred Experience

• Knowledge of noncredit education, professional development, continuing education, workforce development, or related programming
• Experience in higher education, continuing and professional education, student engagement, enrollment management, recruitment, sales, community outreach, workforce development, or a related field
• Experience developing relationships with prospective students, customers, clients, community organizations, or business partners
• Experience with program administration, project management, event coordination, or partnership development
• Experience using software and enrollment systems, including Microsoft Office, Zoom, and CRM systems to manage prospective student, customer, or client relationships

Technology

• Slate (CRM)
• Microsoft Office
• Zoom

Supervision

• Occasional supervision of other Program Coordinators, Specialists, Student Employees, and Instructors

Working Conditions and Physical Requirements

• Work environment: On campus and other on-campus locations or off-campus venues/locations
• Exposure: Required to work outside on occasion
• Public-facing requirement: Comfortable greeting and speaking to the public
• Physical ability: Physically capable of setting up displays, display tents, tables, signage, and walking and standing for extended periods; able to move, lift, and carry up to 30 pounds